Overall, this was solid and got your point across ... which is that drunk driving has lots of consequences. The beginning sequence still kind of glamorizes drinking -- since it looks like everyone is having plenty of fun with their drinks. Would have been interesting to see the unglamorous side a little more ...
Music felt a bit out of place. I felt like I was taking a stroll or something while listening to it. Just a little too upbeat.
I think the closing slide was the most powerful. The PSA would have been more powerful if you built it around the girl who was killed at 15 by a DD. Maybe you could have dug into her life, made her more than just a face or statistic. That would have been wicked powerful and brought the real consequences of DD to light.
Overall, this was solid and got your point across ... which is that drunk driving has lots of consequences. The beginning sequence still kind of glamorizes drinking -- since it looks like everyone is having plenty of fun with their drinks. Would have been interesting to see the unglamorous side a little more ...
Music felt a bit out of place. I felt like I was taking a stroll or something while listening to it. Just a little too upbeat.
I think the closing slide was the most powerful. The PSA would have been more powerful if you built it around the girl who was killed at 15 by a DD. Maybe you could have dug into her life, made her more than just a face or statistic. That would have been wicked powerful and brought the real consequences of DD to light.