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Why did Gawker fail to conquer the book market?



Outside New York, very few people care much about Gawker.

There's no point to blatantly imitating Spy when there's already a Spy book.

To paraphrase Gertrude Stein, ''There wasn't any there there.''

Blame their publisher! It's easy and fun!

Blame their agent! It's even easier!

Be fair; the holiday buying season hasn't kicked in yet. Just you wait!

A parody of career guides? Dumb idea.

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GalleyCat.com: the first word on the book publishing industry...

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